The Daily Gist: With Ben Istiphan

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Mar 25 2009

I Need a Snack, Did Somebody Say McDonalds?

Published by benistiphan at 10:55 pm under Health and Fitness Edit This

Today when I was driving around in my car, I noticed a new McDonald’s Billboard advertising their new snack wraps. I am somewhat dumbfounded that they chose to use the word “snack” to promote their newest addition to the menu. McDonald’s has already managed to incorporate breakfast, lunch, and dinner items , but all of a sudden the fast food chain has branded itself as a “snack time” provider.

Just in case that Big Mac extra value meal for lunch wasn’t enough, McDonald’s is ensuring that their costumers will not be starving themselves before dinner approaches. The time in between meals is an opportunity for many to eat the fruits and vegetables that they didn’t consume enough of during their 3 main courses. However, once again, McDonald’s is offering the public an alternative, so drop that apple Billy and tell mommy to go to Mickey D’s for a wrap instead.

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